Writer and artist James Bridle uncovers a dark, strange corner of the internet, where unknown people or groups on YouTube hack the brains of young children in return for advertising revenue. From « surprise egg » reveals and the « Finger Family Song » to algorithmically created mashups of familiar cartoon characters in violent situations, these videos exploit and terrify young minds — and they tell us something about where our increasingly data-driven world is headed. « We need to stop thinking about technology as a solution to all of our problems, but think of it as a guide to what those problems actually are, so we can start thinking about them properly and start to address them, » Bridle says.
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